Marketing automation was once a technology reserved for mega-corporations. Fortunately, the IT industry is making business tools cheaper and more accessible all the time. Nowadays, if you’re a small business owner, you’d have to be crazy to pass up all that marketing automation has to offer.

In 2018, eight hurricanes left a trail of devastation that destroyed homes and businesses. Things aren’t looking bright in 2019, as experts have warned that major hurricanes will likely occur this year, too. Businesses looking to avoid the effects of Hurricanes Harvey and Irma from years past must build a solid disaster recovery (DR) plan — now.

Amazon's Alexa can do more than just receive calls and messages, provide weather forecasts, play music, and control your smart devices at home. Her developers are setting her up to be a next-generation AI technology that has many features for home and office users.

Collaboration, file sharing, and data management are made easier with Office 365. You can use its apps anytime, anywhere, and on any device, but do you really need all the features of the fully fledged subscription plan, or is a smaller package a better fit for your business? We’ve provided a list of the different features of each O365 plan to help you make the right choice.

When it comes to increasing your employees’ efficiency and productivity, technology can provide countless opportunities to streamline workflows, eliminate redundant processes, and reduce costs within your organization. If you’re looking to stay ahead of the competition, you need to ditch the traditional ways of working and follow the tips below.

More and more businesses today are seeking ways to run their operations optimally from top to bottom, a huge reason behind the proliferation of order management systems (OMSs). Find out if your business will benefit from one.

First off, we need to clarify that inventory management systems (IMSs) are not the same as OMSs. The former is a solution for analyzing your sales history and forecasting demand for your product and the materials you will need; in contrast, the latter is all about the here and now, as it tackles transactions as they happen.

Power outages, disasters, and other disruptions are inevitable. Thousands of businesses around the globe are affected by them every year, with lost profits ranging into the millions, if not billions. So how can your business protect itself and stay open when the unexpected strikes? Here is a standard business continuity plan (BCP) your company can rely on.

How many routine emails would you say your sales and marketing teams send every day? If it isn’t that much, is that because you don’t have the manpower to accomplish mass outreach campaigns? If that’s the case, email automation is the perfect solution to staying in touch with customers and prospects economically.

The only way for your business to succeed is for it to keep improving. There are many areas you can always refine, like company policy and customer service. One important improvement you should consider, however, is getting enterprise resource planning (ERP) software, and here’s why.