Cutting costs is great for business, but only if doing so does not result in lower-quality products or services. You can achieve this kind of compromise in your IT system, too. Instead of investing in expensive computer hardware, you can opt for affordable but powerful thin and zero clients.

Time is the commodity of service providers — therefore being able to manage it well ensures profitability. To maximize your schedule, use Bookings by Office 365. Here’s how this easy-to-use app can greatly benefit your business.
Visibility
Bid adieu to the days of scribbling on post-its and frantically going through your schedule to find out where you’re heading for lunch.

What do customers think of your company? Are they happy with your products? Do you have a good image online? If not, these easy tips will help you reach more customers in no time at all. Read this article to learn more.

Be seen on search results

In his book on online reputation management, Tyler Collins, a digital marketing expert for Fortune 500 companies, mentions the importance of a company’s search results that appear after pressing enter.

Businesses are always looking for ways to save a bundle without sacrificing growth. For a while, they believed that they had to buy workstations with their own processing power, RAM, and hard drive. But thanks to virtualization, companies can increase their revenue and get the computing processes they need with thin and zero clients.

When you have several cost-effective options like cloud computing and managed services providers, IT spending should never get out of control. And if you want to cut back even further, trade in your expensive desktops for thin and zero clients.

What are thin and zero clients?
Thin clients are stripped-down computers with minimum processing power and memory.

The ocean has a strange way of making you feel so small; so does a Twitter account with virtually no followers. It does become quite hard for your small- to medium-sized business to establish a strong online presence when they are surrounded by singers and supermodels with their own collection of trending hashtags.

As the saying goes, “absence makes the heart grow fonder.” If oceans were to separate you from your loved ones, what would you do? Would you communicate as much as you used to? Would you still check in from time to time? Now, apply this sentiment to your business; what would happen if communication with your customers broke down? Following up on orders or keeping track with progress would become a nightmare - it’s time for CRM software to save the day:

Since every business differs in terms of size, there is no one-size-fits-all when it comes to CRM. Thus, varying corporate sizes require unique CRM software that best addresses requirements.

Phoning your boss to justify why you couldn’t make it to the morning meeting is pretty bad, and going through this on a regular basis is even worse. But imagine being able to manage all your appointments and never miss a single one again -- fortunately, the wait is over.

Like the Loch Ness Monster, reputation marketing has long been considered a figure that is shrouded in mystery. Shai Aharony from Redboot Online sums it up as "tools that allow you to analyze, track, monitor and engage online activity, giving you the power to directly respond to customer complaints and turn potentially damaging feedback into a positive experience.